william norvell

Principal, Sovereign’s Capital


William is a Principal at Sovereign's Capital in San Francisco.  He focuses primarily on investing in faith driven entrepreneurs in traditional businesses in the lower middle market.

Throughout the course of his career, William has spent over six years in Private Equity and Investment Banking, along with over four years pursuing entrepreneurial endeavors.  He loves finding unique investment opportunities, working with people and helping them become the best version of themselves.

He founded the Faith and Work ministry at Reality SF and hopes to continue to help Christians see the value of pre-fall work and what it will look like in the new heavens. He received an MBA from the Stanford Graduate School of Business and a BS in Finance from the University of Alabama.


William is married to a wonderful woman named Deb that continually challenges and refines him. They welcomed their first son Liam in 2018 (planning for more God willing because Liam is AMAZING!). William spends the majority of his time pulling for the Alabama Crimson Tide, coaching 7th grade basketball and trying to figure out where he lost his golf swing.