Episode 137 - The Steward Investor with Don Simmons
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Most investors often start with how to maximize returns and minimize risk. Don Simmons, CFP Professional and Founder and CEO of Simmons Capital Group, believes that Faith Driven Investors should seek to optimize beneficial outcomes instead.
As a CFP Professional with a degree in counseling and post graduate training as a portfolio asset allocation specialist, Don fuses professional portfolio strategy with investor psychology and behavior.
Don joins our podcast to talk about his recently released book “The Steward Investor: Investing God's Resources for Eternal Impact.” Don shares that as Christians, we need to be on the forefront of planting business in economically difficult areas where issues like unemployment and human trafficking prevent human flourishing. Listen in as Don pushes the envelope on the role of Christians as stewards of God’s resources.
To learn more about The Steward Investor, missional investing, and news about Don’s speaking, sign up for his newsletter at https://thestewardinvestor.com/
All opinions expressed on this podcast, including the team and guests, are solely their opinions. Host and guests may maintain positions in the companies and securities discussed. This podcast is for informational purposes only and should not be relied upon as specific investment advice for any individual or organization.
Episode Transcript
Transcription is done by an AI software. While technology is an incredible tool to automate this process, there will be misspellings and typos that might accompany it. Please keep that in mind as you work through it.
John Coleman: Welcome back to the Faith Driven Investor podcast. This is John Coleman and I am here with my partner Luke Roush today, freshly coming off a very good Christian economic forum in Beaver Creek, Colorado. Luke, it's great to see you. How did you like last week?
Luke Roush: It was great. It's always a special time of community with folks from here in the U.S. and also around the world. So it's a reminder of just the scope and scale of God's church and special things that can occur when we convene and share ideas, knowing that the answers to humanity's biggest problems don't come from humanity, but they come from God's word and fellowship in prayer. So it was a great, great couple of days there in Beaver Creek.
John Coleman: Amen. And it's a ministry of Crown Financial Services and part of the great work that they do. And I was only introduced to it by you all last year, so it was my first time. And I mean, I just find it really enriching every year. And one of the most enriching parts is Luke mentioned are the great people that you meet there, one of whom is on the podcast today. So we are really privileged to welcome Don Simmons. Don established Simmons Capital Group in 1988 and became one of the first fee based registered investment advisors in upstate New York. He is a legend in the faith driven investment and wealth management space and has recently written a book called The Steward Investor Investing God's Resources for Eternal Impact. And we're really privileged to welcome him on the podcast today and talk to him about some of the principles in that book and in the life he's crafted in investing. So thanks so much, Don, and welcome.
Don Simmons: Thanks, John. Glad to be here.
John Coleman: Well, Don, I want to start with this exciting new book, The Steward Investor. You've obviously been quite thoughtful about the topic, but just give us a little bit of background. What is the steward investor and what's the core thesis of the book?
Don Simmons: Yeah, you know, I'm not really a writer. I guess I'm an accidental author in that this book kind of just spilled out of me last year when I took a leave of absence from work, and it spilled out around really the issue of as Christians, do we really believe what we say we believe? And as a professional money manager, the question that really came to my mind is we frequently say that God owns it all, but there are implications to that, especially in regard to how we invest. So the book really dives into our current understanding of stewardship being primarily about financial competence, which is true whether you're a Christian or not. And I try to get into more the issue of stewardship being about ownership and being a fiduciary for God who truly owns it all. And that has very direct implications on how we invest. So the book was an attempt to address this issue of investing as a steward, not just making money and then giving it away, but in the making of the money. How do we honor God and bring forth eternal impact in our investing.
John Coleman: And Don, I love how you touched on this idea of stewardship is present even outside of faith driven circles. But certainly for Christians, there are distinctive elements of that. You know, as you looked at the realm of stewardship in the mainstream world and then think about it in the faith driven world, what are some of the similarities with the way that the rest of the world views stewardship? And what do you think is distinctively Christian in our understanding of stewardship?
Don Simmons: Yeah, unfortunately, John, my experience having attended some of the largest impact investment forums in the world, the Global Impact Investing Conference that is held annually in London in the U.K. my primary finding or observation is that Christians are at least a decade or 15 years behind the secular space relative to thinking about investing in ways that accomplish multiple bottom line outcomes, not just a financial return. So how are we similar? We're similar in the sense that Christians are finally starting to grab a hold of this idea. But we're still very young relative to the secular world in terms of multiple bottom line impact through investing.
Luke Roush: Don, one of the things that I love about just you're witnessing in your work is that you haven't just written about it, you haven't just talked about it, but you've also done it. And one of the first funds that we encountered when we were starting our work a decade ago was some of the work that you guys had done through IBEX. I'd love to have you maybe just speak to that a bit and what that part of your journey has been that kind of guided you to where you are today?
Don Simmons: Yeah, my involvement with them goes back to about 2008 and all I can say is that their work particularly in the least reached unengaged part of the world relative to the Gospel I think is second to none. So much of what I wrote about in the book is from my experience in How can we invest for God's glory among the least reached, the most impoverished and quite frankly, the most corrupt countries in the world? Unfortunately, I wasn't able to tell many of the stories that I've been involved with simply for security reasons. So I tried to use some of the stories in locations that are not as restricted where security isn't that critical. But what I learned during my time as the chief operating officer for them was that this kind of investing needs to be done in a way that seeks to optimize a number of different outcomes as opposed to just maximizing financial return. And so optimizing outcomes across both economic, environmental, social and spiritual transformative elements is really critical. And so many times as investors, we start with how do we maximize return and then how can we add to these other things? Well, an optimization approach says all of these pieces have to be addressed simultaneously. And it's like moving a set of levers or dials. And as you dial one dial one way, it affects the performance in other areas. So optimization is about getting the best outcomes, not the maximum outcome in any individual category, but the best outcomes across all categories. And that's you know, it's really exciting when you can do that. And some of the stories that I tell in the book just exemplify the wonderful transformation that's occurred in communities. And our hope is across entire countries because of the businesses that we're planting.
Luke Roush: Well, and one of the things that I really appreciated about the IBEX story is the way that you and others in that fund waded into what many folks would probably call the messy middle. Right. It wasn't philanthropy. It wasn't even sort of zero interest lending. But it also wasn't always kind of at market risk adjusted rate of return investing, which there's flavors of that within FTI as well. And I think that one of the things that IBEX did well is trying to wade into that middle ground of this is work that needs to get done in parts of the world that are quite dark and we want to be able to introduce market mechanisms to how we supply capital, but we want to do it in a way that also maintains focus on non-economic outcomes. So maybe just speak to kind of that and what that journey look like over time.
Don Simmons: Yeah, and we'd love to have this discussion about market like returns or concessionary returns. And I want to be frank that I am a capitalist. I believe in investing. I believe that profit is the lifeblood of a business. But as a follower of Christ, I've come to believe that maximizing financial return is not my top priority. And so I believe that it's appropriate to have funds like sovereigns and others that are participating in the public marketplace with traditional investments seeking high returns in ways that honor Christ. But my book is really challenging to the Body of Christ because most of us want to migrate toward the financial return because that benefits ourselves. When I look at managing money for God, I have to think about, well, what are his objectives? You know, he commands us to go and make disciples to the ends of the earth. He calls us to be the salt and light of the Gospel and to bring forth the great commandment, loving our neighbor as ourselves. And many of those times, you can't do that in these difficult places and start with a financial return mindset. In fact, the kind of investing that we do as a professional, I would say you can't possibly get the appropriate return to justify the level of risk that we're taking. So if that's the metric that I start with, we might as well just abandon it. And I simply disagree that as Christians, we need to be in the marketplace, we need to be planting businesses in very difficult locations. And often we have to be making decisions to plant businesses where they may not likely succeed in the way that we normally think, because the infrastructure isn't there, the trained workforce isn't there, there isn't reliable electricity or Internet. There's high corruption. It's hard to start with a financial return mindset and be successful in those environments unless your priorities are how do we reduce unemployment from 80% down to 20%? How do we care for those who've been exploited because of human trafficking and making sure that they have jobs that can support their family without returning to that enslavement that they had been a part of? These are difficult questions, but I want to push the envelope with Christians to think that part of our role as stewards is to address those issues. And it's not about donations being sacred and business being secular. We can address those concerns in the making of the money, in the way that we invest. I think in a way that's more impactful than just through donations.
Luke Roush: I think it's a great push on. It's a good challenge for us and for just the entire movement. So I'm grateful for you pushing on that.
John Coleman: And Don, I'm a story guy, so I wanted to touch on, you mentioned there are a lot of great stories in the book where you've seen this in action. I would love to hear one of those stories, if you don't mind, to put color around the concepts that you're talking about, where you just seen the ability to create a company or some other type of asset in these places that you think has had a remarkable impact.
Don Simmons: Yeah, and this is one of the stories that's in the book that perhaps may be my favorite because of the involvement of my own daughters in this story. We had made an investment in a project in Nepal, what would be termed a freedom business, which is a business that is specifically set up in order to help provide jobs for those who've been exploited because of human trafficking. And so I took two of my girls to Nepal with me to visit a handful of freedom businesses in Kathmandu and get a feel for this tragic problem. After visiting a number of freedom businesses. We took a hiking trek up into the mountains where human trafficking had been most prevalent in this area. And it was about the third day of trekking after a six hour jeep drive across muddy roads that you thought you were going to fall off of the cliff. But then we started hiking and on the third day, my 18 year old daughter, Kristie, looked at me and said, dad, why are there no girls? And before she finished the word girls, she looked at me and said, Oh, those businesses that we visited in Kathmandu are for the girls that are no longer here, because in those small villages there were no teenage girls. There were no girls over the age of about seven because they had all been sold into human trafficking. And it wasn't until one of the last days that we had a deeper conversation. We had been staying at what are called homestays. They're like a little youth hostel in each village, and these youth hostels had been set up by a very wise business group for the specific purpose of helping to create an industry among these impoverished villages where trekkers could stay at these homestays and it would generate revenue, locals could sell chickens to the tourists or candy or water, and it created really a vibrant economy in these villages. And on the last day, we stayed in one homestay and there was a girl who was 14 years old. She was the first teenage girl in these villages in many, many years. And it's because her family owned a homestay. And so for me and the impact on my daughter, to see that and also to ask myself if I lived there, would I have sold my daughter because there was no other way to provide for the rest of my family. So it's just wonderful to see how business in that case has almost eradicated the human trafficking in that part of the country in about a decade of work. Just an incredible story.
John Coleman: Wow. Don. That is remarkably powerful. I was reminded of something similar, not quite as intense. I was able to take my oldest son, my nine year old, on a mission trip recently, his first in the developing world. And it's just so powerful to be exposed or in my case, to be re-exposed to the way that other people have to live and to really put yourselves in their seats and to understand how difficult some of these choices are and to understand how deep the need is. To serve others in these parts of the world. And the idea that you can do that not just through nonprofits or through charity or through missions, but also through building redemptive enterprises in these countries, I think is inspiring. I know we want to pivot a little bit to how you advise people on this and maybe to kick that off. It can be overwhelming looking at opportunities like you just described for the average investor who's in a 6040 public portfolio to think, how do I get into this? How do I start making an impact? You know, as you talk to folks and they want to do more of what you just described, what are the first steps that you often advise people on is they want to deepen the impact that they can have with their financial stewardship.
Don Simmons: I think the first question is whether a Christian's portfolio should look any different from a non-Christians portfolio. If we've come to believe that stewardship is about financial competence, we may think the answer to that is no. We should do the very best that we can to make as much money as we can so that we can give money away. And I simply have come to disagree with that. And I manage several hundred million dollars for people in traditionally traded investments. Most of my clients are not Christians, but when I manage my own money and at least ask the questions of other Christians, how should my portfolio differ? As a follower of Christ, I have to either consider that maybe there should be some screening on my traditional investments so that my investments align with my moral and Christian values. But I have never been one who looks at my faith as do's and don'ts, so I'd rather not be one who just excludes things, because that's what my faith says. I'd rather be proactive. I call it proactive values investing. PVI How do we find investments that clearly align with our values that are seeking great commission outcomes, that are seeking to disciple people in the Muslim, Hindu and Buddhist part of the world? That's a very different approach, and it requires a comprehensive management of all of the portfolio so that you can balance the risk and return with traditional investments to offset perhaps the higher risk and lower returns of these missional kinds of investments. And it's yeah, it's not easy. I think that people will need a guide for that. Unfortunately, the financial services world is one where regulation prevents most financial advisors from even talking about these kinds of things because their private placement, non publicly traded investments. And if you operate within a broker dealer FINRA regulated system, you can't talk about a private placement investment in Ethiopia because your broker dealer doesn't approve that. So my hope over the next few years is to be a voice into the financial services community. How do we release financial planners to provide this kind of advice? And that's where I hope that FDI, Kingdom Advisors and Crown and others can start to address the compliance and regulatory issues and just the structural issues of financial advisor firms so that they can provide. That's my publisher, really. Before publishing the book, when he had the manuscript, he said, Don, you've persuaded me. I need to invest differently, but who's going to be a guide? And at that time I said, Well, there's really not a guide. And over the course of a few months, I was persuaded by the Lord that somebody needed to set up an advisory firm to do that. So we've just gotten FCC approval, and we're fully in business now to help people manage their money holistically, to include a comprehensive, risk adjusted portfolio that aligns with people's values and simultaneously brings in these unique private placement investments that proactively bring forth missional and redemptive outcomes.
Luke Roush: So for the financial advisors who are listeners to the podcast and are likely very interested in this topic, what are the on ramps for them to be able to engage with you or be able to? You know, we talk a lot about how do we leave the ladder down for others? So like, what does it look like for you with your work to either leave the ladder down for others or to be able to engage with advisors who are interested in this space but aren't really sure kind of what the first three or four steps looks like.
Don Simmons: Yeah, that's a tough question, Luke. I think FDI can play a big part in that, that perhaps we may need to have a discussion group that's specifically on this topic for advisors that gets beyond BRI, which is wonderful, but how do we start to engage at a deeper level of proactive values investing? Certainly they can connect with me at my website Steward Advisors Group dot com or the book web site, the steward advisor dot com. Mark Weston in Birmingham has an R.I.A. that is called Eversource. They are also starting to dip their toe into the water. Rachel McDonough has been involved with FDI and Kingdom Advisors. She's got a business set up to help to train and coach advisors in this area. So the good news is, compared to five years ago, I would have said there was no advisors doing this kind of stuff. Now I can say, well, there's three names that are starting to explore this, and I would hope that in ten years we have 100 RIA firms that are doing this.
John Coleman: Don That's awesome. And it's an encouragement and it mirrors what we're seeing where the number of investment managers has dramatically expanded in public and private markets over the course of the last five or ten years. And the quality of those investment managers is continued to improve as well. Their ability to access great deals, to navigate those well, to be a good fiduciary for their clients. And I think that explosion of interest in faith driven investing and the ability to action it through great advisors and investment managers is really essential to move the industry forward. I've seen what you've seen. I came out of the mainstream investing world and you know, I would say the mainstream values investing world has at least a 20 to 30 year jump on Faith Driven Investing right now, I mean, it's huge, but there's a lot we can learn from that, right? And there's a lot of ways in which we can catch up as we're navigating a distinctively Christian approach to those topics. I think, you know, one thing that strikes me as I listen to you, Don, if we can back up maybe and focus a little bit more on you, is talking to you that you're the kind of person who often becomes a pastor or a missionary who has a deep and deep passion for this. And yet you became not only a business person, but a financial person, which many people view is very far from the mission field. Talk to us a little bit about your history and just how you came to this field and came to believe it was your calling.
Don Simmons: Oh, you know, it really starts in college. I was a computer science major, so I kind of am a math geek. But by my junior year, I had determined that I didn't want to sit behind a computer debugging program, so I needed a social outlet. So I ended up with a double major in computer science and psychology counseling, just the opposite figure that's as far away from analytics as you can get. But as it turns out, being a financial advisor requires both. You have to be really good at the mathematics, and then you need to be able to communicate that with people and ways that they can understand. After college and I was in ministry, I worked for several years as an area director for Young Life, basically, which is an outreach to high school students, not a church youth group leader, but just to the kids that are at the high school. And when I look at my career now, the last 15 years, being involved in that business as Mission BAM or B for T business, for transformation movement. For those of you who understand young life, I just say this is just young life with business people. It's the incarnation of ministry in the marketplace. It's going to where people are. And so, you know, what I love about financial services and business, if we dispel the idea of a sacred secular divide, there's no sacred or secular vocation. And we also have to remember that donations are not sacred and investments are not secular, that our investments are just as sacred as the donations that we make when we're managing it all as God's fiduciary. In the book, I call it Gods oikonomos. That's the Greek word for household manager. A fiduciary or an oikonomos owns nothing that they manage. And personally, as I understand my role as God's steward, I own nothing. Therefore, everything should be managed for His glory and to point people to him.
John Coleman: That's awesome. Don, and you know, in that context, I also know you're an engaged husband and father of four. I think I have four as well. And you do act. To fully participate in service offerings around the world. Talk to us a little bit more about how your faith plays into just your role as a husband and father, and also just how you, outside of your core business, seek to engage your faith in service.
Don Simmons: Yeah, I have a hard time drawing lines between personal and business, hence the reason that once my kids are 16, they're kind of on the rotation to go on these adventures with me to strange parts of the world, you know? To answer your question, John, I just think that everything that I do is in service to the Lord. So it's critical that I have a number one responsibility to my family and raising them up to understand matters of faith. Of course, as they become adults, they have to make their own decisions. But I want to plant as many seeds into them while they're young, not just by sending them to church or Sunday school or camp, but for them to see in real life. How does this play itself out as a business owner, as a dad, as a husband? You know, my faith, just like I started that conversation, if I really believe what I say I believe, then God has to control and influence and invade every aspect of my life. So to me, it's hard to draw a line between the two. It all kind of melds together.
John Coleman: That's awesome. Don I think what we might do now is pivot to a very fun part of the program, which we call the Lightning Round. So we have explored a bunch of in-depth topics. Now we want to try and get your 30 to 60 second responses to a couple of fun topics. And I am going to start with a fun little fact that I learned about you in preparing for this show. Apparently you like to fly a 1948 Aeronca sedan float plane in 60 seconds. How the heck did you start driving a float plane? And what's that like?
Don Simmons: I grew up on a lake, so I love water and boats and swimming. When I was probably about 30, 35, I got an interest in flying very quickly, got my private pilot's license, and in order to stay current, you have to take extra classes every other year. My first class was flying a seaplane and I fell in love with it because of my love for boating and my love for flying. The problem is, is that you can't rent sea planes. So if I was ever going to really enjoy that passion, I was going to have to buy a seaplane. And a 1948 plane is less expensive than most people's car. So that's how I ended up with Aeronca sedan, which was the float claim to have. If you lived in Alaska in the 1940. it can haul a lot of people and it's got big windows, so it's great for sightseeing.
John Coleman: As a financial person, before Luke takes the next question, I am struggling to think what the underwriting for renters insurance on a 1948 Sea plan would look like. So I can't imagine that the sea plane renting business is not very active.
Don Simmons: That's why you can't rent them. You either need to buy them, usually in partnership with other people. So I bought this with a friend who restores airplanes and he completely restored it. It's. It's beautiful.
Luke Roush: Wow, that's awesome. I want to pivot it over to just mentoring and just the importance of it's something that you've talked about, love to understand your quick take on why this should not just be a priority for some but should be a priority for all.
Don Simmons: Yeah. I mean, mentoring younger people has always been a passion of mine, but specifically starting this new business at age 59, I'm thinking very differently than I did when I started the business at 23 in that I'm trying to identify successors, maybe people who can take the reins of this business in five years or ten years whenever the Lord has me start to slow down. So it's not just in terms of business that I want to mentor people, but it seems like most of the conversations I have today with young folks who are are millennials or Gen Z. They're already passionate about this holistic integrating faith into everything, but they need the wisdom and experience of those of us who have gone before that. So it's not just the passions, but how do you tie that with the reality and you only get that with experience.
John Coleman: So, Don, I'm going to give you one last lightning round question. You're a well-traveled person, often to relatively off the grid places. What's been your favorite place that you've visited and why?
Don Simmons: Yeah, I think my favorite. Is Kyrgyzstan simply because of the deep friendships that I made there. And it is a country that is just spectacular with beauty. I was mentoring a printing publishing company there for many years from 2010 when there was a overthrow of the government for maybe the next ten years. And we would have our board meetings as camping trips out to the mountains between Kyrgyzstan and Kazakhstan. Frequently we'd have our campsite and campfires at about 10,000 feet of elevation. Just a spectacular, spectacular country. And the people are wonderful.
John Coleman: Yeah, I had a chance to spend a little bit of time in Central Asia, in Afghanistan, in Mazar I Sharif, which is up in the northern part of the country. And it is I mean, Central Asia is beautiful and desolate and different and everything you could describe and I know all the countries are quite different as well, but it's one of those places that most people haven't had the chance to be. And it's one that I hope people get to at some point, because it's often overlooked.
Luke Roush: And I was actually always curious where the name IBEX from IBEX Fund originally came from. But now I know because that's actually where you find IBEX is above eight or 9000 feet in Kyrgyzstan, Tajikistan, Afghanistan. So that's I assume that you saw them when you were over there.
Don Simmons: Oh, absolutely. And a great icon for a great business, thriving in difficult places.
Luke Roush: Oh, yeah. That's awesome. Hey, one last question for you. We always like to wrap each podcast with some part of where God's word is speaking to you lately. And so how would you just speak to what God has taught you lately through his word.
Don Simmons: You know, I wrote about this in the book about the Lord's Prayer and specifically about give us this day, our daily bread. You know, the longer that we're in our careers, especially one who's a financial service guy, we should typically be approaching age 60 at a point of financial independence. And one of the things that I've learned, probably because of the involvement in so many businesses that struggle, is that I pray every day now for my daily bread, not just for my family's needs, but for the daily bread, for the businesses that I'm involved with that are struggling. And my wife, Amy and I have made a commitment for the last 15 years that we need to live in the same level of faith as those who are dependent on us for financial support, either through donations or by the investments that we make in their business. We heard one wise man many years ago talk about matters of faith and that when you're in your twenties, it may be a lot to give $1,000 to something that requires a lot of faith. But for those of us who are farther down the journey, we need to have the same level of faith. It probably just means we need to add more zeros to those things that we're praying about. So to answer your question, Luke, praying today for the daily bread for myself and those that we are partnered with, because I believe God has provided enough resources in the world, they're just not properly distributed. And in America we tend to hoard them for our own needs so that we think we can be financially independent, when in fact we really need to be dependent on God on our nest eggs. Hmm.
Luke Roush: Don, we're grateful for you sharing wisdom with us and our listeners today. We're grateful for the gift that you've given to a community with the book steward investor, and I look forward to reading it in more detail in the coming months. It just arrived last week and so excited to get into it and grateful for your example in a really positive and redemptive direction over the last decade plus. So we appreciate you.
Don Simmons: Thanks. Luke and John, this has been a lot of fun.